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Let Culture Drive Online Innovation Teams

Jones, Graham and Wright, Justin (2020) Let Culture Drive Online Innovation Teams. Innovation Management, 2020 (May 13).


Online innovation teams need to be especially mindful of cultural sensitivities among members and adapt accordingly. Evidence suggests that cultural diversity is a major asset for innovation teams. Under remote operating environments, cultural awareness and sensitivity is of heightened significance, and appropriate practices need to be deployed.

Item Type: Article
Keywords: company culture, coronavirus, corporate innovation, covid-19, cultural diversity, diversity, eq, remote meetings, remote work, work from home
Date Deposited: 04 Jan 2022 00:45
Last Modified: 04 Jan 2022 00:45


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